Google Officially Does NOT Use Meta Keywords in its Web Ranking
Matt Cutts, from the Google “Search Quality Team”, officially denies that google uses the meta keywords tag in its algorithm that creates web rank. According to Matt you could leave the meta keywords tag out of your page and it would not make a lick of difference. Even though those are my words and not his that is certainly what he meant.
The video below was posted on the Webmaster Central Blog. According to the article and logic there is no way to overuse or under use a keyword in that tag. Matt Cutts says, “At least for Google we do not use that information in our ranking even the least little bit”. I beleive him.
Check out the video below and check out Google Webmaster Central Blog.
SEO basics explained by Matt Cutts of Google
There are many misconceptions about search engine optimization. It seems that anyone that has ever worked with a website has theories on how to rank well in search engines like Google. Remember just because someone claims to be an expert in SEO (Search Engine Optimization) does not mean they really are. There are far more misconceptions and unproven theories about SEO than you might think.
You should really consider the source when taking advice from so called SEO experts, be skeptical, and always research before spending time and/or money making changes on your website for SEO value.
An engineer from Google, Matt Cutts, answers some questions about Google search engine SEO basics and some misconceptions in this video. You should also check some of the other videos I posted of Matt Cutts.
Make Your Miva Merchant Store Extremely SEO Friendly
Finally, there is a list of SEO recommendations to implement on your Miva Merchant store to make it more appealing to search engines when they crawl your site. Miva Merchant is not completely search engine ready straight out of the box. The Miva Merchant SEO recommendations made here are my opinions based on 10 years of experience working with hundreds of Miva Merchant stores. There is no guarantee that implementing these changes on your site will get you top search engine listings because that is mostly dependant on you and your content and of course your competitors but I will guarantee that using these techniques will get you better search engine rankings than you have now. Read more
Miva Merchant and Blogging with WordPress
A great quick way of getting crawled by search engines is to create a blog with wonderfully originally content.
If it seems like you have done everything you can yet you are still not getting crawled as often as you would like then you should add a blog to your website. Blog’s have a tendency to get crawled quickly especially if you submit a sitemap to the major search engines every time you post a new article. Often times your new articles and posts will get crawled that day.
I recommend WordPress because it is very SEO friendly straight out of the box as they say and it is absolutely free. We allow you to add WordPress automatically through our control panel. WordPress is extremely easy to use and you can add media such as images, videos, links to video etc. It has a WYSIWYG (what you see is what you get) interface option for those that do not know how to code in HTML.
Remember original content is always king. Since you can categorize your posts and links in a blog it is usually ok to post about ‘off topic’ subjects which really broaden your keywords and phrases. If you are trying to sell products on your site then you should stay away from controversial subjects. Don’t make it all off topic though. You do want to post articles that are relates to your Miva Merchant store and to your products and categories. The purpose of a blog is not only to get crawled but to create interaction with people that are browsing your site. If you post interesting material then you will get visitors and comments from your visitors.
The more frequently you post the better and put links to your products or categories whenever possible so that your Miva Merchant store is crawled when your blog is crawled.
Good luck, have fun and POST!
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SEO FYI: The age of your domain name does not matter!
According to Google’s engineer Matt Cutts, the age of your domain name does not affect your Google search engine rankings. You should only worry about your content and the links that point to your domain. Check out this video. This was propaganda started by domain name regstrars to get be to sign up for more domain names and register them longer. Read more
Format Your Search Engine Results (snippets)
All your efforts, time and money to optimize your website for best search engine placement is futile if internet users do not click through to your website. Read more
WWW. with 301 redirect
The most accepted way to make sure all of your traffic goes to the appropriate URL is to use a 301 redirect in your .htaccess file. Read more
Which button works better?
Google has created a way to do a controlled AB experiment with Miva Merchant. Read more
Duplicate Content? Solution: Canonical URL’s
You can get rid of the duplicate products and categories in Google by adding a ‘canonical URL’ link in your Miva Merchant head tags. Read more